A Highlight Reel: Take a look at a few of Liquid Creative’s favorite ads from Q4
There are two types of people in the world: the ones who love ads and the ones who roll their eyes at them. To no surprise, our team happens to lean toward love. We’ve outlined our favorite advertisements from this past quarter and what they accomplish. We promise, you’ll enjoy them.
Hulu ‘Live Sports’
On September 10, Hulu released the “Hulu Has Live Sports” commercial to announce Hulu indeed, has live sports. Given the circumstances of the pandemic, Hulu used the challenge of being socially-distant and turned it into a creative opportunity. Famous athletes Baker Mayfield, Saquon Barkley and Joel Embiid couldn’t be with them physically to shoot a commercial, so they placed their faces on actors bodies to make for a unique ad. The commercial says “Hulu has live sports” throughout the whole video, it’s even on the players’ jerseys. The repetitiveness of the phrase is what made the video funny, effective and overall memorable.
A Coca-Cola Christmas
On November 9, Coca-Cola released their 2020 Christmas commercial with the slogan, “This Christmas, give something only you can give.” The ad had beautiful videography, a compelling storyline and has an emotional touch to it. Our team let out a few tears after watching this one.
CAUSEBOX
2020 has been a year of subscription boxes. CAUSEBOX, a beauty subscription box service, released their Fall Welcome Box with a goal to bring in new leads. They are committed to supporting small scale makers and protecting the planet, right on point for this holiday season! Their Facebook ads were visually appealing and included numbers within the graphics to grab the attention of consumers. On top of its rad design, the ad provides all the information you need to know about the brand in 10 seconds.
MasterClass
MasterClass released a “New Look” video announcing their new brand identity on October 1. The energy of the music and the direct visuals of their new design made for a strong rebrand release. They have captured a wide variety of world-known influencers that are sure to grab their audience and gain attendance for their sessions.
Ok, now what?
You didn’t roll your eyes and you agree advertisements are a compelling way to stop users from scrolling and keep them engaged. So how do you ensure your business’s advertisement is a favorite? It’s time to invest in a team that specializes in developing creative advertisements that excel your expectations. We can help! Liquid Creative is a full-service branding and marketing agency ready to help businesses make meaningful connections through their digital presence.
