Get Discovered Faster: Youtube, Facebook, LinkedIn
Getting discovered — It’s something we all want. We’ve outlined exactly what you need to know to help your ideal clients find you faster and easier so you gain the leads you’ve been waiting for.
New Pages for Hashtags: Youtube
Youtube’s newest update can help viewers discover your brand faster. Viewers who’ve searched or clicked on a specific hashtag will see a new dedicated page that only contains videos listed with that hashtag. The most popular videos are listed at the top of the page.
What does this mean for Gainesville Businesses? Linking strategically chosen hashtags to your video content can maximize your discoverability inside the Youtube app. If you aren’t using hashtags already, what are you waiting for? Viewers have been gifted this new way to find content that matches their interests. With the right hashtags, they’re a click away from finding you.
Introducing the New Pages Experience: Facebook
With the help of Facebook’s redesigned pages, you can build community and achieve your business goals easier. The redesigned layout is simpler and includes a dedicated news feed to discover and join conversations and follow trends. Pages no longer include Likes but instead showcase Followers. Easier navigation is provided between personal profiles and Pages, and users will now see more actionable insights with more relevant notifications. Trusted Page admins can now have full control or partial access to admin controls.
What does this mean for Gainesville Businesses? Once all users experience this change, it’s your turn to get familiar with the new Pages experience Facebook is offering users. Researchers have designed a new layout to help you market your business better and establish greater connections within your community. With knowledge on navigating these new features, you can achieve your business objectives.
Swipe-Up Links Added to Stories: LinkedIn
You can gain leads faster with LinkedIn’s newest update. Businesses can now add swipe-up links to Stories. However, the feature is only available if you have the ‘follow’ option turned on for your profile and 5,000+ followers on a page. You’ll be able to see unique views and link click statistics by clicking the eye icon on the bottom right of your story.
What does this mean for Gainesville Businesses? By adding swipe-up links to your Stories, you can help consumers conveniently discover your products and services. You can create Stories that directly link to the product your marketing or a contact form to increase lead generation.
Ok, now what?
Now that you’re up to date with the latest industry news, it’s time to invest in a team that specializes in all things social media and digital marketing. We can help! Liquid Creative is a full-service marketing agency ready to help your business operate to its fullest potential without missing a beat.
