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From the Blog

A Handy Guide to Marketing Lingo

A Handy Guide to Content Marketing Lingo

Every field has its own jargon, acronyms, and “language.” With so many marketing terms that even agencies and marketers sometimes casually use words or phrases interchangeably, it can be challenging to understand the lingo.

October 10, 2023

Avoid These “Facebook” Phishing Scams—or Risk Losing Your Account

Avoid These “Facebook” Phishing Scams—or Risk Losing Your Account

We are well aware of the recent increase in phishing scams from people impersonating Facebook and Meta. In our new blog, we explain what to watch out for so you can avoid falling prey to these costly tricks.

September 12, 2023

How The Holidays Affect Your Digital Campaigns

How The Holidays Affect Your Digital Campaigns

How Black Friday, Cyber Monday, and Christmas increase campaign costs and change user behavior. We’ll cover a few suggestions to help you tweak your digital marketing strategy for the end of the year

September 11, 2023

Building Trust: The Importance of Establishing a Positive Online Reputation for Your Business

Building Trust: The Importance of Establishing a Positive Online Reputation for Your Business

Clients and consumers need to know who you are—who you really are—so they can have faith in your company and count on you to come through for them.

August 8, 2023

Marketing Money: Where, How, and How Much to Invest

Marketing Money: Where, How, & How Much to Invest

  You’ve probably heard the phrase tossed around the office or on social media, but to be clear—a “marketing spend” refers to how much money …

June 8, 2023

What your business can learn from Super Bowl ads, and how to apply the tactics to your own marketing strategies

What your business can learn from Super Bowl ads, and how to apply the tactics to your own marketing strategies

Most small businesses can’t spend $7M on a 30-second TV ad, while at the same time hiring a couple of A-list celebrities and spending some …

February 24, 2023

Dark social: how your business can measure unmeasurable metrics

Dark social: how your business can measure unmeasurable metrics

You can’t manage what you can’t measure …well, you should.   Any business owner that has run a marketing campaign knows the importance of measuring …

January 19, 2023

How We Use Winning Digital Strategies To Grow Our Clients' Businesses

How We Use Winning Digital Strategies To Grow Our Clients’ Businesses

We put strategy in the spotlight to achieve extraordinary results for Straight Line Construction and CorsPaint. In our latest blog, we dive into our goals, tactics, and the real-world results we achieved for these amazing businesses!

August 25, 2022

6 Website Trends You Need To Use For Your Business

6 Website Trends You Need To Use For Your Business

With rising standards for websites, what are you doing to stand out? In our latest blog, we explore trends that every business should incorporate into their web design. Learn about how you can impress prospects and entice leads.

July 28, 2022

What Is Adaptive Marketing?

What Is Adaptive Marketing?

In marketing, it pays to adapt quickly. Businesses and agencies need to interpret analytics, optimize campaigns, and pivot when necessary. In our latest blog, we go into detail on just what it means to be an adaptive marketer – and why it’s so crucial.

June 23, 2022

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